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02/04/10

MOJAVE’S SIGG DESIGNER FEATURED ON SWISSMISS

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We got a nice mention of the SIGG designer we created in one of our favorite design blogs, Swissmiss. Check out her blog for daily design inspiration.

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02/03/10

MOJAVE NAMED ONE OF THE TOP CREATIVE AGENCIES IN THE WORLD

by Almitra | Permalink | Comments (4)

Mojave was recently featured in Creative Agency Awards 09, a book which highlights the most creative agencies worldwide based on prestige in both print and interactive design. The book showcases those agencies who dare to go beyond the norm and push creative strategic thinking. We are honored to be showcased in the book for our creative efforts on behalf of our clients in 2009.

creative agency awards mojave 3

creative agency awards mojave 1

The book is available for purchase here.

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12/22/09

BIGGEST TWITTER MOMENTS OF 2009

by Almitra | Permalink | Comments (0)

Another year has come to pass and it would be hard ignore the fact that 2009 has been year of the Tweet. From politics to pop stars, Mojave looks at the biggest Twitter moments of the year.

1. The King of Pop dies
- 30% of all Tweets at the time were in regards to Michael Jackson
- The massive amounts of data that swarmed in allegedly shut down the microblogging platform
michael-jackson-twitter-stats

2. The Iranian Election
- State Dept requested that Twitter delay scheduled maintenance in order to continue receiving coverage
- Revolutionized news reporting and real-time information availability
iran election twitter stats3. Moonfruit Twitter Promotion
- Beat out Michael Jackson and the Iranian Election as a trending Twitter topic by randomly giving out an Apple Macbook Pro every day, for 7 days.
- Brought social media marketing to the forefront of advertising industry
moonfruit twitter stats

4. Ashton Kutcher vs. CNN
- Ashton (@aplusk) challenged CNN Breaking News (@cnnbrk) to a Twitter popularity contest in a race to be the first to collect one million followers.
- Kutcher promised to donate 10,000 mosquito bed nets to charity for World Malaria Day if he won the contest and 1,000 if he lost. CNN would match the wager if they won.
- Ashton celebrated a victory with CNN trailing only 30 minutes behind.
ashton vs cnn

5. Twitter’s value set at $1Billion
- Twitter received 4th round of investor funding for $100Million, who are valuing the company at a hefty $1Billion.
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11/19/09

MOJAVE ADDS SPARKLE TO TWILIGHT SAGA: NEW MOON

by Almitra | Permalink | Comments (0)

Mojave Interactive designed and implemented a very fun and interactive brand-shop in partnership with CafePress and Summit Entertainment for the highly anticipated film “The Twilight Saga: New Moon,” which arrives in theaters on November 20th.  twilight newmoon edward lockerTraffic is driven to the shop through direct marketing and social media. Visitors are awarded with a free gift from CafePress and are able to purchase both official and custom merchandise (designed exclusively by fans alike).

twilight newmoon product popup

In addition to providing a delightful e-commerce experience, the site definitely puts a spin on the traditional official merchandise licensing model. This new shop gives movie fans a way to express themselves by allowing them to effortlessly personalize their own Twilight Saga-themed products.

twilight new moon product popup 2Visit the CafePress Twilight:New Moon store here (use code CPNEWMOONGIFT10 to claim your free gift)!

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