Mojave created and developed the “Picture Your World”  Earth Day photo contest for our client CafePress, in conjunction with iVillage. Through the interactive experience, users can quickly enter a photo that best answers the question, “Why on earth are you saving the planet?” Everyone that enters gets a free green tote designed by Shepard Fairey and a chance to win a eco-vacation to the Virgin Islands.

Beyond the contest experience, Mojave enabled an engaging shopping experience by showing each user’s photos across a variety of custom products. Users can purchase an Earth Day SIGG with whatever inspires them to go green for Earth Day.